If you would like to create a new Profile Property, click on "Profile Property" under "Settings"!

Profile Property

By filling out "Name" field, you can easily set the name of the new Profile Property.

In the "Type" field we can choose the conditions that we would like to use for targeting people:

Profile Property

"Has value" field could be filled out with the testable (Referrer and url settings) url addresses.

For saving the changes, click on "Save"!